Why Buckwheat?

We wanted a snack that could do better. Better in flavor and crunch. Better for you. And, perhaps most importantly, better for the planet.

Buck-what?

We found the answer in buckwheat—which despite having ‘wheat’ in its name, isn’t a grain at all, but a fruit seed. (It’s actually related to rhubarb, botanically speaking!)

 

Commonly referred to as a pseudocereal, buckwheat’s grain-like seeds are milled similarly to popular cereal grains, like wheat and rye, and yet, it’s naturally gluten-free.

Guilt Free Snacking

When baked into snack form, it provides a solid snap and holds a depth of flavor. Better still, it’s nutritionally dense, allergen-friendly, and non-GMO. Plus, it’s grown locally (here in Maine!), earth-friendly, and sustainably sourced.

 

Buckwheat is basically the rockstar of the whole-grain world. We’re unapologetically its biggest fans and we want to share that love with our better-for-you snacks. Get yourself backstage and dig in to a bag of our feel-good puffs—it’s VIP access to happy, healthy snacking.

A Sustainable Future

We found the answer in buckwheat—which despite having ‘wheat’ in its name, isn’t a grain at all, but a fruit seed. (It’s actually related to rhubarb, botanically speaking!)

 

Commonly referred to as a pseudocereal, buckwheat’s grain-like seeds are milled similarly to popular cereal grains, like wheat and rye, and yet, it’s naturally gluten-free.